The Brewery decided on a strategy to target legislators and voters directly with their message. Ultimately, IP Targeting delivered over 300,000 ad impressions to the state legislative offices and modelled voters in the districts of selected members of the General Assembly.

After completing the discovery process with the client, Strategis identified approximately 6,000 high value prospects among the candidates....

Motorcycle Dealership is located in Alton, IL (pop. 27,865) and 25mi from St. Louis where the majority of Harley Davidson owners live and has 6 other competing H-D Dealerships in the St. Louis area. To increase new and used Harley Davidson sales we...

IP Targeting’s client, a regional bank located in the Southeast United States, was looking to position itself as the premier regional banking choice for personal checking options in the Southeast. The bank also sought to support efforts in growing the number of new checking accounts....

IP Targeting’s client, a regional bank located in the Midwest US, was looking to position itself as the premier business banking and commercial lending choice for businesses in the Midwest. This bank also sought to support their current efforts of commercial loan prospecting with this IP Marketing program...

While IP Targeting worked with candidates in almost every judicial race in Jefferson County, they specifically designed a measurement experiment which was used in four races to assist in determining the efficacy of the IP Targeting campaigns for these races.

For a private university in Indiana, the director was able to track individuals who signed up for more information, scheduled a tour of the campus and completed enrollment applications each month. As students traveled down the sales funnel, she used IP data to target specific messages and generate more conversions. The university saw well over 100+ conversions per month...

IP Targeting’s client, is an independent 501(c)(3) nonprofit dedicated to eliminating preventable colon cancer death and suffering by increasing screening rates through education, advocacy, and health systems improvement. The Project’s work mainly included advocating for funds for uninsured and under-insured people to get screened. Funds raised come in the form of individual gifts, corporate contributions and grants. The client integrated the IP Targeting platform as part of larger outreach campaign that included...

IP Targeting implemented a targeted campaign of push advertising to voters home PC’s. We used client- supplied data of those who had requested a ballot, along with data on voter registration demographic data. IP Targeting then used this data...

IP Targeting’s client, a regional home furnishing company, had an extensive list of past purchasers and wanted a more cost effective way to reach them. After completing a discovery process, the client decided to launch an IP Targeting campaign that would complement other ongoing advertising efforts...

A Pest Control service company in Florida was looking to gain new customers in one of their local markets. New Movers is a customer segment they had been unable to reach with existing digital targeting tools. This group of consumers who recently moved into the area were very likely to need pest control for their new home. We offered a digital advertising targeting tool called...

IP Targeting’s client, a mid-sized for-profit university located in the western United States was looking to increase the number of applications for undergraduate admission, while reducing cost per applicant. The client integrated IP Targeting’s targeting platform as part of larger outreach campaign that included both direct mail and email. This combined campaign targeted...

IP Targeting’s client, a mid-sized for-profit university located in the western United States was looking to increase the number of applications for undergraduate admission, while reducing cost per applicant. The client integrated IP Targeting’s platform as part of larger outreach campaign that included both direct mail and email. This combined campaign targeted households of approximately 14,000 likely students who were modeled based on ACT / SAT score, location and high school graduation date. Students were delivered ads with appropriate scholarship offers based on their ACT / SAT scores.